SEO (search engine optimization) Course
Search Engine Basic + SEO (On page and off page) + Advanced SEO
Techniques + Other Important SEO Factors + Live Project + SEO Tools Usage
Search Engine Basic
- » What is Internet Marketing/online marketing
- » How Search Engine Works
- » Search Engine History
- » Google Updates
- » Page Rank
- » Google Toolbar
- » Working of Search Engines (Google, MSN, Yahoo etc)
- » What is SEO
- » Black Hat / White Hat / Grey Hat SEO
- » Search Engine Spam
- » Website Basics
- » Basics of SEO friendly website design
- » Site Structure Analysis
Research and Analysis
- » Analysis of Website
- » Website architecture analysis
- » Industry Research
- » Competitor Analysis
- » Keyword Research and Analysis
- » Target segmentation
- » Finding Appropriate Keywords
- » Google adword Keyword Tool
On Page Optimization
- » TitleTag Creation
- » Meta Tags Creation
- » Content Development Check
- » Web Content Optimisation
- » Image Optimisation
- » Code Optimisation
- » Density Analysis and Placement
- » H1, H2, H3 Tags
- » Anchor Text
- » Footer
- » HTML Validation
- » Creation of XML / HTML/ Text Sitemaps
- » Sitemap submission in Google and yahoo
- » Google Webmaster Tool Account Setup and management
- » Yahoo Feed Submission
- » URL Mapping to target Pages on Keywords
- » Internal and External Linking
Off Page Optimization
- » What is Link Building
- » Types of link Building
- » Link Building Formula
- » Directory Submission
- » search engines Submission
- » Local search engines Submission
- » Social Bookmarking
- » Article Submission
- » Press Release Submission
- » Blog Creation
- » Blog Submission
- » Blog Optimization
- » Blog Promotion
- » Blog Commenting
- » Forum Postings
- » Classified Posting
- » Question Answers Board
Advanced SEO Techniques
- » Static & Dynamic Website Optimization
- » Dream Weaver, Basic of HTML
- » URL renaming/re-writing
- » Broken Links checking and Fixing
- » W3c Validation
- » RSS
- » Feedburner
- » Alexa
- » Local Business promotion
- » Advanced Link Building and concept of Link Popularity
- » Optimizing For Google, yahoo and MSN
- » Basics of SEO friendly website design
- » SEO Tools
- » SEO Centro
- » Panda Update
- » Google Caffeine
- » Google Penguin
- » Majestic SEO Tool
- » Keyword Rank Checking
- » Report Analysis
- » Woo Rank Tool